You can get way more granular when targeting your Google ads. So you can buy ads for people who work at Netflix and live in the APAC region. With that, Google lets you target ads based on this data. This data is valuable for two reasons: first, because it’s unique to Google, and second, because it would be tough for another company to access it. Google knows what company you work for, if you have kids, what kind of phone you’re using, and if you’re interested in cars or puppies. Google uses this information to fuel its products and services but also to track people for advertising. For instance, Google Ads doesn’t allow you to export certain data types through an API or into a file.Īn example of hidden data is information on logged-in users using your Google accounts like Gmail, YouTube, and Google Maps. Alphabet has been getting more proprietary in how they protect its data.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |